Foodex Manufacturing Solutions appoints new commercial director

Food and drink industry event Foodex Manufacturing Solutions has appointed Joe Brammall as commercial director.

 

Foodex is the UK's leading trade show for the food and drink processing, packaging and logistics industries. Held every two years, the event attracts manufacturers of all sizes - from challenger brands and SMEs to established industry leaders - and showcases food manufacturing innovation from across the globe.

 

Brammall is stepping up to the commercial director role after almost 12 years at the exhibitions division of Foodex organiser William Reed. He joined the business in 2014 as a sales executive and worked his way up through a variety of positions, most recently commercial manager for the National Convenience Show and Forecourt Show.

Brammall said he was excited to be joining Foodex and working with the event's exhibitors, associations, and partners.

 

"I look forward to creating an event that reflects the sector’s ambition and addresses its most pressing challenges—from sustainability and automation to workforce development and navigating complex legislation," he added.

Foodex Manufacturing Solutions will next be held at the NEC Birmingham from 12 to 14 April 2027 as part of the UK Food & Drink Shows umbrella event. Offering direct access to decision makers, exhibitors and visitors can look forward to strategic networking, high-quality leads and commercial opportunities.

 

The UK Food & Drink Shows 2026 are taking place this year at the NEC Birmingham from Monday 13 to Wednesday 15 April at NEC Birmingham and will comprise four events:

 

  • Food & Drink Expo is the destination for discovering fresh ideas, forging connections and gaining insights into the future of food. It attracts key foodservice buyers as well as decision makers from retail and wholesale grocery operations.

  • Farm Shop & Deli Show offers the best-quality local and regional produce alongside new product development and the latest in equipment, labelling and packaging solutions.

  • National Convenience Show is the biggest event for the convenience retailing sector and is a one-stop destination for c-store specific products, services and innovations to help boost footfall, increase basket spend and gain a competitive edge.

  • Forecourt Show is the must-attend event for sourcing products, fresh ideas and smart solutions to future-proof your business, whether you are part of a symbol group, an independent forecourt, fuel company or dealer.

 

Around 1,200 businesses will be exhibiting across the four shows, and more than 25,000 visitors are expected to attend to sample the latest in food and drink innovations and explore services and equipment that will help their businesses flourish.

The UK Food & Drink Shows is organised by market-leading business information provider William Reed. Covering industries ranging from food and drink to pharmaceuticals and cosmetics, William Reed publishes digital and print media, including The Grocer, and organises prestigious awards, business events and conferences.

 

AT A GLANCE:

The UK Food & Drink Shows

Comprising: Food & Drink Expo, Farm Shop & Deli Show, National Convenience Show, Forecourt Show

Monday 13 to Wednesday 15 April 2026

NEC Birmingham

www.ukfoodanddrinkshows.co.uk

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